Our Activities

Clients

Entertainment, Games, Start Up, Tech

OnePlus

Media Relations of OnePlus in France

OnePlus

OnePlus

OnePlus
GOAL

Make OnePlus an unmissable smartphone startup and community brand thanks to the price / performance ratio of the products. 200% growth in media visibility.

ACTIONS
  • Definition and application of a brand strategy

  • Organization of the founder's speaking

  • Installation of a relationship of trust with the media and influencers

  • Organization of press tours in China and the United States to discover the production and participate in international events.

CAPCOM

Public Relations and Events in France

CAPCOM

CAPCOM

CAPCOM
GOAL

Support the famous video game publisher throughout the year and during the key moments of the promotion of products in its catalogue: Resident Evil, Street Fighter, Monster Hunter...

ACTIONS
  • Recommendation to the Capcom marketing and communication team

  • Strategy and orchestration of product launch campaigns

  • Media coverage and daily relations with the media and influencers

  • Organisation and invitation of the media to press events in France and international trade fairs

Shadow

Media Relations of Shadow in France

Shadow

Shadow

Shadow
GOAL

Support the startup Blade in its media relations and in the organisation of press and consumer events at European level.

ACTIONS
  • Positioning and evolution of the brand, service and products

  • Event organization (Shadow World) and booth design (Paris Games Week, Gamescom, Eurogamer Expo…)

  • Product placements, large scale hands-on and review campaigns

  • Founder's speech in the media

Stand - Warning Event

Design and realization of booths on trade shows and congresses

Stand - Warning Event

Stand - Warning Event

Stand - Warning Event

The Warning Event team designs and builds tailor-made booths for your trade shows and festivals: classic booth or immersive scenography, animation of your space, media and digital amplification.

For more information, visit www.warning-event.fr

NERF

Public Relations and Influencers

NERF

NERF

NERF
GOAL

Promote the release of the new NERF ranges with the media and influencers: Infinus, Fortnite…

ACTIONS
  • Positioning of ranges and campaign planning

  • Media coverage and daily relations with the media and influencers

  • Partnerships and competitions via social networks

  • Product placements, large scale hands-on and review campaigns

RED BULL

Public Relations and Influencers

RED BULL

RED BULL

RED BULL
GOAL

Support Red Bull in its communication strategy around gaming and e-Sports.

ACTIONS
  • Communication strategy around key events: Red Bull Kumite, Red Bull Music Festival, Red Bull Player One... 

  • Media coverage and daily relations with the media and influencers

  • Management of the media on the different events

WE. THE REVOLUTION

Public Relations and Influencers

WE. THE REVOLUTION

WE. THE REVOLUTION

WE. THE REVOLUTION
GOAL

Position We. The Revolution as an independent phenomenon game.

ACTIONS
  • Public relations strategy with specialised media, general public, cultural and historical media

  • Media coverage and daily relations with the media and influencers

  • Organisation of the game's presence at trade fairs and a launch event

  • Organisation of a large-scale review campaign with the media and influencers

Aorus

Creation and management of the Aorus community

Aorus

Aorus

Aorus
GOAL

Create, develop and animate the French community of the gaming brand Aorus

ACTIONS
  • Creation and development on Facebook and Twitter

  • Organization of animations and contests to unite the community

  • Facebook Ads campaigns for acquisition and promotion

MONOPOLY

Public Relations et Influencers

MONOPOLY

MONOPOLY

MONOPOLY
GOAL

To promote the release of the new Monopoly Gamer ranges: Mario, Mario Kart, Fortnite.

ACTIONS
  • Positioning of ranges and campaign planning

  • Media coverage and daily relations with the media and influencers

  • Partnerships and competitions via social networks

  • Product placements, large scale hands-on and review campaigns

SkillKorp by Boulanger

Organization of the SkillKorp Challenge

SkillKorp by Boulanger

SkillKorp by Boulanger

SkillKorp by Boulanger
GOAL

Promote the new range of products (keyboards, mice, screens, PCs) developed by Boulanger for the gamers.

ACTIONS
  • Organization of the SkillKorp Challenge on Hearthstone: 4 months of online competition - Final in the main store

  • Creation of programs animated by influencers and broadcasted on Twitch and Youtube

  • Contests and activations on all social networks

RESULTS

1,700 participants - 180,000 viewers on Twitch - 1,000,000 impressions on Twitter

AMAZFIT

Creation and management of social networks

AMAZFIT

AMAZFIT

AMAZFIT
GOAL

Create an identity and position the connected sports/fitness watch brand on social networks.

ACTIONS
  • Definition of tone, editorial line, themes and formats

  • Creation of image and video contents

  • Writing of contents

  • Management and moderation

  • Consulting and implementation of advertising campaigns (Social Ads)

ROLAND GARROS

International Public Relations of the Roland Garros eSeries by BNP Paribas tournament

ROLAND GARROS

ROLAND GARROS

ROLAND GARROS
GOAL

Position Roland Garros eSeries by BNP Paribas as a key tournament on the e-Sport stage with the media in 7 countries.

ACTIONS
  • Definition, coordination and implementation of an international public relations strategy

  • Media relay during the 6 months of national qualifications in each territory: France, Belgium, Italy, Spain, Germany, UK, USA

  • Expansion of the final event at Roland Garros and management of media presence

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