Work

WE. THE REVOLUTION
WE. THE REVOLUTION

Public Relations and Influencers

WE. THE REVOLUTION

Public Relations and Influencers
WE. THE REVOLUTION
GOAL

Position We. The Revolution as an independent phenomenon game.

ACTIONS
  • Public relations strategy with specialised media, general public, cultural and historical media

  • Media coverage and daily relations with the media and influencers

  • Organisation of the game's presence at trade fairs and a launch event

  • Organisation of a large-scale review campaign with the media and influencers

RED BULL
RED BULL

Public Relations and Influencers

RED BULL

Public Relations and Influencers
RED BULL
GOAL

Support Red Bull in its communication strategy around gaming and e-Sports.

ACTIONS
  • Communication strategy around key events: Red Bull Kumite, Red Bull Music Festival, Red Bull Player One... 

  • Media coverage and daily relations with the media and influencers

  • Management of the media on the different events

SkillKorp by Boulanger
SkillKorp by Boulanger

Organization of the SkillKorp Challenge

SkillKorp by Boulanger

Organization of the SkillKorp Challenge
SkillKorp by Boulanger
GOAL

Promote the new range of products (keyboards, mice, screens, PCs) developed by Boulanger for the gamers.

ACTIONS
  • Organization of the SkillKorp Challenge on Hearthstone: 4 months of online competition - Final in the main store

  • Creation of programs animated by influencers and broadcasted on Twitch and Youtube

  • Contests and activations on all social networks

RESULTS

1,700 participants - 180,000 viewers on Twitch - 1,000,000 impressions on Twitter

NERF
NERF

Public Relations and Influencers

NERF

Public Relations and Influencers
NERF
GOAL

Promote the release of the new NERF ranges with the media and influencers: Infinus, Fortnite…

ACTIONS
  • Positioning of ranges and campaign planning

  • Media coverage and daily relations with the media and influencers

  • Partnerships and competitions via social networks

  • Product placements, large scale hands-on and review campaigns

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